LONGEVITY GRAPHICS CAN HELP!
Paid Bing Ads can be a powerful tool to rank on relevant searches, exposing your site to users who are more likely to convert. However, trends change quickly when it comes to the internet, and it’s important to frequently audit your Bing advertising accounts to make sure you’re making the best use of your keywords and advertisements.
BING ADS AUDIT
There are lots of benefits to auditing your Bing Ads account. For example, you’ll be able to:
- Identify unnecessary spending
- Identify expansion opportunities
- Gain audience insight
Why Bing Ads over Google AdWords?
Although Google reigns supreme as the internet’s search engine giant, there are advantages to investing in Bing Ads in addition to, or instead of Google AdWords.
Bing Ads have less competition than Google
Many small and medium sized businesses optimize their websites exclusively for Google, leaving a sizeable group of web users that have not yet been targeted by marketers.
Bing Ads allows for more complex marketing approaches
At the campaign level, Bing allows greater control over what parts of the world are exposed to your advertisements, and when. Compared to Google, which makes you set a standard time zone for the whole campaign to operate from, Bing gives you more options on who sees your content.
Bing has integrated social extensions
Following in Bing’s trend of emphasizing a strong standing on social media, Bing Ads includes automated social extensions. For example, your company’s number of Twitter followers will appear next to the brand name on a sponsored web result. This can add credibility, and develop interest from demographics that feel social media is an important part of a brand’s identity.
WE CAN HELP!
BING ADS WITH LONGEVITY GRAPHICS
Managing paid advertisements can be challenging. Ensuring that you’re always auditing, analyzing, and implementing your keywords can be a full-time job. Let Longevity Graphics take some of the work off your hands, so that you can rest easy knowing you are the first result for relevant searches in your field.
Contact Longevity Graphics today for a free one hour consultation!
Meet the marketing team to discuss
your online marketing goals.
- Maximize your website exposure, gain relevant traffic! Increase ROI today!